It is true that no advertiser can ignore a phenomenon of this magnitude! With 800 million mobile handsets versus 200 million TV sets, 160 million radio sets, 80 million computers and 70 million daily newspapers, mobile has a reach that is unprecedented in the history...

A win-win for mobile operators, advertisers & mobile phone users… ‘SKIP’ – Probably the thing most hated by advertisers nowadays. At times it’s frustrating when you see that instead of your repeated efforts, how your ads are being skipped and ignored by users. Advertising mediums are...